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VERB BRANDS LIMITED

Company number 07828770 · Private Limited Company · Active. Its ownership runs 1 layer up, from its confirmation statements at Companies House.

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Ownership chart

VERB BRANDS LIMITED's ownership structure

Owners above, the companies it holds below, from confirmation statements filed at Companies House.

OWNERS · 2OWNERS · 1COMPANY757,296 sharesVERB BRANDS LIMITEDVERB BRANDS LIMITEDCompany 07828770CROUD INC LTDCROUD INC LTDCompany 07542498The company report: the owners of this company and the levels above, where possible.Owners of this companyand above levels, where possibleIn the company report ›
VERB BRANDS LIMITEDCompany with its own page hereOther UK companyPerson or holder without a UK company numberOwners and above levels: in the company report60%Stake

Company report

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Company facts

Company number
07828770
Status
Active
Company type
Private Limited Company
Incorporated
31 October 2011
Registered office
London
Country of origin
United Kingdom
Business
Business and domestic software development; Data processing, hosting and related activities
Latest accounts type
Small
Shareholder layers
1

Company details from the Companies House register of 1 September 2026.

At a glance

VERB BRANDS LIMITED's ownership

  • Its latest confirmation statement with a shareholder list (19 April 2022) lists 1 shareholder: 1 company.

From confirmation statements filed at Companies House up to 19 June 2026. Shareholdings can change at any time: check the current position live before relying on it.

Shareholders · 1 layer

Who owns VERB BRANDS LIMITED

VERB BRANDS LIMITED's shareholders as listed in its latest confirmation statement, then the shareholders of each shareholder that is a UK company, layer by layer.

Every shareholder, layer by layer (1)

Layer 1

Shareholders of VERB BRANDS LIMITED · statement of 19 April 2022

ShareholderStakeSharesClass
CROUD INC LTD
Company 07542498
—757,296A ORDINARY / B ORDINARY / C ORDINARY / ORDINARY / PREFERENCE

People with significant control · 1 current

Who controls VERB BRANDS LIMITED

VERB BRANDS LIMITED's people with significant control as registered at Companies House on 12 November 2026: 1 current and 3 former. They are the people and companies that hold more than 25% of its shares or voting rights, or otherwise control it.

Current (1)

NameNature of controlNotifiedDetails
Croud Inc LtdShares: 75% or more
Voting rights: 75% or more
Right to appoint and remove directors
14 December 2021Company · Private Limited Company · United Kingdom · number 07542498

Former (3)

NameNature of controlNotifiedCeased
Mr Warren Christopher MooreShares: more than 25% but not more than 50%16 August 20187 June 2019
Mr Christopher Stuart Stanton DonnellyShares: more than 50% but less than 75%
Voting rights: more than 50% but less than 75%
Right to appoint and remove directors
6 April 201614 December 2021
Mr Warren Christopher MooreShares: more than 25% but not more than 50%
Voting rights: more than 25% but not more than 50%
6 April 201616 August 2018

Officers · 2 current

Who runs VERB BRANDS LIMITED

VERB BRANDS LIMITED's directors and secretaries as registered at Companies House on 12 November 2026: 2 current and 7 former.

Current officers (2)

NameRoleAppointedNationalityCountry of residence
KNIGHT, Benjamin WallaceDirector14 December 2021BritishUnited Kingdom
SMITH, Luke Richard BattersbyDirector14 December 2021BritishUnited Kingdom

Former officers (7)

NameRoleAppointedResigned
ASKINS, Benjamin MarkDirector4 August 201714 December 2021
DONNELLY, Christopher Stuart StantonDirector31 October 201114 December 2021
FRANKS, Anthony JamesDirector19 June 201914 December 2021
MOORE, Warren ChristopherDirector6 August 201216 August 2018
ROWELL, MatthewDirector31 October 201131 October 2011
WILLIAMS, Alistair RossDirector16 August 201327 February 2014
WRIGHT, Matthew FrancisDirector6 August 201227 February 2013

Explained

How this chart is built

Every UK company files a confirmation statement with Companies House at least once a year, and private companies list their shareholders in it. The chart takes each company's latest statement with a shareholder list and follows every shareholder that is itself a UK company to that company's own statement, layer by layer. Holdings work the other way: every company whose latest statement lists the company as a shareholder, then the companies those hold.

A stake is the share of the company's issued shares, weighted by nominal value where the statement gives it. Each statement shows the position on its own date. Shareholders are matched to UK companies by their registered names, so a holder can occasionally be matched to the wrong company or not matched at all.

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